MLK Day Media Kit

	Sample Letter to PSA Director
	Overcoming Obejctions from Media Gatekeepers
	Getting MLK PSAs Used in Your Community
	Before, During, and After an Interview
	General Interview Tips
	Interviewing for Radio
	Interviewing for TV
	Tips for Interview Success
	Fact Sheet
	Fact Sheet (Spanish Language Version)
	Preparing for an Interview
	Too Busy for PR!
	10 Ways to Get Press
	Media Advisory
	King Radio Scripts
	Live Announcer Copy
	Media Timeline